About Cue Clothing Co
Cue Clothing Co is a mid-range fashion label founded in Sydney Australia in 1968. Cue Clothing Co draws their inspiration from contemporary designers from London. They occasionally import exclusive prints and fabrics from Italy and Japan, some of which is used in clothing made in Australia.
Cue has stores across Australia and New Zealand, including at each Myer department store.
The COVID-19 pandemic forced the company to shift its strategy with a focus on its digital capabilities and supply chain efficiencies.
Cue decreased its production output from 10,000 garments per month to 3,000 per month. The onshore factories focus on higher-quality fashion items, with growing demand from consumers for more brands to be made in Australia.
A quick look around Sydney CBD’s Pitt St mall on a Thursday lunch break or evening outing, Cue clothing can be seen on many corporate women.
Opting for classy and edgy while being work-appropriate, Cue has been a staple for many whose offices are in major cities around Australia.
Cue Clothing Co at Thriftd
We at Thriftd absolutely love the longevity of the high-quality pieces, particularly the pieces made in Australia. The styles are timeless and durable and are great finds in the secondhand clothing market. Cue Clothing Co. stock usually sells out fast in our store.
Cue Clothing Co’s Ethical Brand Rating
Ethical brand rating directory Good On You has given Cue clothing an environmental rating that is ‘not good enough’ as of Sept 2020. The strikes against Cue are due to:
‘Not Good Enough’ Environmental Rating
- Non-disclosure of a target to reduce greenhouse gas emissions
- No evidence of a strategy to minimise textile waste
- Lack of data to support any meaningful action to reduce or eliminate hazardous chemicals or pesticides, including using water-based inks and dyes where possible
- The majority of materials used does are not eco-friendly materials, including recycled materials
‘Not Good Enough’ Labour Rating
- Only a portion of Cue’s supply chain is certified by Ethical Clothing Australia. This includes most of the final stage of production.
- The brand has not provided evidence of worker empowerment initiatives such as collective bargaining or rights to make a complaint
- They have not supplied a record of a company Code of Conduct
- It has not disclosed any policies or safeguards to protect suppliers and workers in its supply chain, particularly from the impacts of COVID-19.
‘Not Good Enough’ Animal Rating
- Good On You have not found any evidence that Cue has an animal welfare policy
- The brand uses leather, wool and exotic animal hair but does not use fur, exotic animal skin, down or angora
- The company has not provided any evidence that it traces the animal products through the supply chain to the first stage of production.
Cue FAQ
Where was Cue Clothing Co. founded?
Cue was founded in Sydney, Australia
Where does Cue Clothing Co. make their clothes?
Cue is manufactured in Australia and overseas.
Where can I buy Cue clothes?
Cue has a range of stores across Australia and New Zealand including standalone shops and a presence in every Myer department stores. You can buy online from their website, or browse our range of preloved Cue clothing.
